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Ok Cupid, an online dating site with over 3.5 million active users, taps into the massive stats that are collected in its server.
Match.com) was two times as likely to result in a date as a free site (i.e. Scott Valdez suggests, “It makes sense that people who are dropping $20-60 per month for memberships are more serious about arranging a date offline.” He did recognize that there are some bad paid sites out there too (do your research before you open your wallet), and Ok Cupid is becoming a highly effective free site that can compete with high-quality paid sites like in terms of the overall site and selection quality.
Photos : Ok Cupid discovered that men who look away from the camera and don't smile have a much higher chance of getting a response than those who look directly into the camera.
Ok Cupid CEO, Sam Yagan, guesses the reason that guys who look at the camera get less messages than those who don’t is because it’s intimidating to women.
Valdez says this could be the case but believes it may also have to do with the fact that a typical “customer service photo” pose makes you look like you care too much and are seeking approval.
“By not looking,” he said, “you appear stronger and more challenging while simultaneously building aura and mystique.” : Women in their early 20s who use photos that show cleavage get around 24% more responses, according to Ok Cupid. But what’s more interesting is that that number jumps to 79% by age 32.